Report states Indigenous tourism sector falling short of recovery goals – Windspeaker.com

January 30th, 2025

The good news is that there is growing demand for Indigenous tourism across Canada.

But the not-so-good news is the industry is still falling short of post-COVID recovery goals according to a report released on Jan. 23 by the Conference Board of Canada (CBOC) and the Indigenous Tourism Association of Canada (ITAC).

“I was expecting it to be stronger,” Keith Henry, who serves as the ITAC president and CEO, said of the report research that was delivered, adding he was disappointed with the data compiled.

Henry though was not shocked to see the non-Indigenous tourism industry is faring better across the country.

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